Last update: Nov 07, 2026 ✦ Items 2,588
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Studio.Design

AKEY is the interactive personal portfolio of Avtandil Kelbakiani, a product designer specializing in product design and gamification. Instead of presenting a traditional portfolio, he has transformed his website into an interactive game where visitors earn virtual coins by exploring projects, completing quizzes, spinning a wheel, and unlocking hidden content.
The portfolio showcases projects across AI, SaaS, PropTech, HealthTech, and fitness, including Klipy, August, Demostack, Macadam, and Docplanner. It demonstrates how gamification, playful interactions, and reward systems can make digital experiences more engaging.
Visitors can also unlock special cursors, explore archived projects, play mini-games, and interact with the designer through a unique virtual reward system.
Avtandil Kelbakiani

CIUSLABS

Framer AI

Clarion Health

Léo Parpeix
Latest Articles 📋
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Which Graphic Design Styles Should Every Designer Know?
Strong communication helps product designers explain decisions, work with stakeholders, present ideas, handle feedback, build better teams, and connect UX with product, engineering, and business goals.

Part 5: Communication — The Product UX/UI Design Roadmap
Strong communication helps product designers explain decisions, work with stakeholders, present ideas, handle feedback, build better teams, and connect UX with product, engineering, and business goals.

Part 4: User Interface — The Product UX/UI Design Roadmap
Explore the UI design roadmap, from colour, typography, grids, and components to design systems, motion, accessibility, mobile layouts, responsive web design, and developer handoff.
Glossary Posts 📋
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LLM (Large Language Model)
A Large Language Model (LLM) is an AI system trained on massive text datasets to understand, process, and generate human-like language.

NPS (Net Promoter Score)
NPS is a customer loyalty metric that measures how likely customers are to recommend a product or company to others.

Product Design
Product design is the process of creating useful, user-centered products that solve real problems while supporting business goals and growth.

Product Strategy
Product strategy is a high-level plan that defines who a product serves, the value it delivers, and how it supports business goals over time.
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