Service Design Tools is an open-access platform curated by a multidisciplinary team of designers, researchers, and educators, including Roberta Tassi. The website offers a comprehensive collection of methods and tutorials to support service design processes. It categorizes tools based on various criteria:
- When: Stage of the design process (Research, Ideation, Prototyping, Implementation, Evaluation)
- Who: Stakeholders involved (Experts, Stakeholders, Service Staff, Users)
- What: Aspects of the service being addressed (Context, System, Experience, Offering)
- How: Type of representation used (Text, Map, Narrative, Simulation)
Notable tools featured include:
- Journey Map: A step-by-step representation of how a user interacts with a service, capturing touchpoints, obstacles, and emotional experiences.
- Service Blueprint: A diagram that maps out the entire process of service delivery, highlighting both front-stage and back-stage activities.
- Personas: Reference models representing specific user types, focusing on behaviors, needs, and goals.
- Service Prototype: A simulation of the service experience to test and validate design choices before implementation.
The platform also includes case studies demonstrating the practical application of these tools in various contexts, such as healthcare, public services, and technology. Additionally, it offers a selection of resources, including publications, videos, and links to other toolkits, to further support practitioners in the field of service design.
Service Design Tools is maintained by oblo. design, a collective dedicated to making service design tools and techniques accessible to everyone.
